Kobalia In 2012, will be taken maximum measures to popularize Georgian wines
Georgia could not get into the top ten countries in the publication of Wine Enthusiast Magazin, which are named as countries with the best wine tours.
Georgian government believe that by the end of 2014, the country will do its best to increase its positioning for several times as the country with the best wine tours.
Kobalia: In 2012, will be taken maximum measures to popularize Georgian wines
Minister of Economy and Sustainable Development of Georgia Vera Kobalia noted that in 2012, will be carried out all measures for the promotion of Georgian wine and wine tours.
“We need to promote Georgian wine abroad that is connected with a business that produces wine, and the government as well, which should lead marketing work. In 2012 will start a new advertising campaign, which will be aimed to the popularization of Georgian wines. Target segments are already identified, and there are places that already have knowledge of Georgian wines, “- said Vera Kobalia.
As for wine tourism, the head of the National Administration of Tourism Maya Sidamonidze, does not deny that Georgia currently has no proper place in this direction. However, in her opinion, in 2 years, Georgia will take its rightful place in this direction.